A cleaning site that reached page one
Manchester End of Tenancy Cleaning is a site we built for an end of tenancy cleaning company in Manchester. It reached page one of Google for local searches, earned through the build rather than bought with ads. It carries a page for every area it covers, an instant price from the bedroom count and a booking at the end, and its enquiry route was tested before it went live.
A client build in a hard local market. The searches are local, the buyer is moving house next week, and every competitor promises the same thing.
Back to the case studiesThe brief
Win the local searches, not pay for leads.
End of tenancy cleaning is a hard market to win online. The national lead sites sit near the top of most results pages and charge for every enquiry. The brief was a site that wins the local searches directly, so the jobs come in without a lead site taking a cut of each one.
What we built
The site, and the machinery behind it.
- A page for every area it covers, each with its own local research, down to census housing figures for the wards the page covers.
- An instant price from the bedroom count and the extras, then a booking at the end, so the customer gets a number before anyone picks up the phone.
- An enquiry route proven before launch, with a real test enquiry landing in a real inbox before we called the site live.
- Security headers enforcing, checked by a crawler that visits every page.
- Search Console set up from day one, so indexing is read from the record rather than guessed at.
The number
Only what is on record.
The site
On a desktop and on a phone.
What it shows
The standard we hold every build to.
A site is not live because it looks finished. It is live because a real enquiry has been sent through it and arrived. The quote tool earns its place and the photographs earn theirs. A clever animation over the hero does not, if it makes the page judder on the phone the customer is holding. Every site we build has to pass that test.
We will build yours the same way.
A demo on your trade and your area, built first and shown to you live. You try the quote tool as your customer would. Free live demo, no payment, no obligation.